What Is n8n? Complete Guide to Workflow Automation
Automation is no longer a luxury in modern digital operations. Marketing teams, developers, analysts, and operations managers increasingly rely on ...
Marketing Strategy
Jobs To Be Done Framework for Strategic Marketing | Clear Guide
Marketing Strategy
Blue Ocean Strategy vs Red Ocean Strategy | Clear Guide
Marketing Strategy
Diffusion of Innovations Model Explained for Marketing and Growth Strategy
Analytics & Data
Server-Side Tagging | Why It’s a Game Changer for E-Commerce
Digital Marketing guides
Clear guides and tools for web, e-commerce, and marketing — made for everyone.
Marketing Strategy
What Is n8n? Complete Guide to Workflow Automation
Automation is no longer a luxury in modern digital operations. Marketing teams, developers, analysts, and operations managers increasingly rely on ...
Max van Gurp
06/02/2026
Marketing Strategy
GPT Advertising Explained – Strategy, Risks and Opportunities
The biggest mistake is to treat AI-native ads like a new placement type. In GPT-style environments, visibility can sit inside ...
Max van Gurp
05/02/2026
Marketing Strategy
Marketing Flywheel Model vs Funnel: Choosing the Right Growth System
Many growth teams still rely on a linear funnel to explain performance. Awareness leads to consideration, consideration leads to conversion, ...
Max van Gurp
05/02/2026
Analytics & Data
Server-Side Tagging | Why It’s a Game Changer for E-Commerce
For e-commerce businesses, reliable data is essential to drive growth. Yet, data collection has become increasingly challenging: third-party cookies are disappearing, ad blockers prevent scripts ...
28/08/2025
Analytics & Data
Privacy-First Marketing – How to Build Trust in a Cookieless Future
What Is Privacy-First Marketing? Privacy-first marketing is a strategic approach to digital marketing that prioritizes transparency, user consent, and ethical data collection. Rather than relying ...
06/06/2025
Analytics & Data
Custom Columns in Google Ads | Formulas for Budget & Pacing Insights
Custom columns in Google Ads allow advertisers to go far beyond default reporting. With custom formulas, you can calculate your own KPIs—tailored to your campaigns ...
24/07/2025
Analytics & Data
Google Consent Mode v2: CMP Setup & Data Modeling | Modobeam
Since March 1, 2024, Google Consent Mode v2 has moved from “nice to have” to “non-negotiable” for any advertiser active in the EEA. The reason ...
29/05/2025
Analytics & Data
Google Analytics Reports | Beginner’s Guide
Google Analytics is a powerful tool that provides detailed insights into the performance of your website. But understanding how to use the various reports can ...
31/07/2025
What is ads.txt? Purpose, Benefits & Implementation
Max van Gurp
08/08/2025
In the world of digital advertising, transparency is key. If you’ve ever ...
What is llms.txt? – Structure, Purpose & Implementation
Max van Gurp
08/08/2025
llms.txt has been appearing more frequently in SEO discussions and developer logs, ...
llms.txt Not Found | Causes and Fix for the New SEO Notice
Max van Gurp
07/08/2025
If you’re seeing a llms.txt not found notice in your Search Console, ...
Google’s SGE Explained | The Future of Search Explained
Max van Gurp
29/07/2025
Google’s Search Generative Experience (SGE) is more than a visual redesign of ...
Comprehensive Guide to Email Marketing
30/05/2025
Email marketing is one of the oldest and most effective ...
How Welcome Flows Boost Engagement from Day One
28/07/2025
In email marketing, first impressions matter. A welcome email flow ...
Birthday Email Campaigns | Boost Loyalty with Personal Touch
28/07/2025
Personalized emails perform better. One of the most effective (and ...
Re-Engagement Campaigns | Win Back Inactive Subscribers
28/07/2025
Email lists decay over time. Subscribers lose interest, change jobs, ...
How to Track Google’s AI Overview Traffic in GA4 Using URL Fragments
19/06/2025
Ever since Google rolled out AI Overviews in the Netherlands, ...
Web Container vs Server Container in GTM: What’s the Difference?
02/06/2025
This guide compares GTM web container vs server container, explains ...
Introduction to Google Tag Manager
30/05/2025
Google Tag Manager (GTM) is one of the most powerful ...
Marketing Channels
Why Choose Facebook & Instagram Advertising? | Meta Ads Strategy
In a world saturated with digital content, reaching the right audience at the right time is everything. Enter Meta Ads—the combined power of Facebook and ...
28/07/2025
Marketing Channels
Why Choose LinkedIn Advertising? | Strategic B2B Guide
In the age of digital advertising, most marketers default to Meta, Google, or even TikTok when they think of performance marketing. But in the B2B ...
28/07/2025
Marketing Channels
How to Set Up LinkedIn Ads | Step-by-Step Guide (2025)
How to Set Up LinkedIn Ads: A Complete Step-by-Step Guide LinkedIn Ads are a powerful tool for B2B marketing. This guide walks you through each ...
26/06/2025
What Is Google Cloud? | Complete Guide to Features, Services & Benefits
Max van Gurp
24/07/2025
In today’s digital-first economy, businesses need powerful, scalable, and secure infrastructure to ...
ROI Calculators – Show Value with Interactive Tools
Max van Gurp
11/07/2025
In B2B, SaaS, and even high-consideration B2C markets, customers no longer respond ...
The GEO Conversion Funnel | AI-Optimized Content Strategy
Max van Gurp
30/06/2025
Introduction: Why AI Visibility Demands a New Funnel Approach In the age ...
Analytics & Data
Server-Side Tagging | Why It’s a Game Changer for E-Commerce
For e-commerce businesses, reliable data is essential to drive growth. Yet, data collection has become increasingly challenging: third-party cookies are disappearing, ad blockers prevent scripts ...
28/08/2025
Google Ads
Google Ads Search Terms Report Guide to Improve Targeting
When running Google Ads campaigns, choosing the right keywords is only part of the battle. To truly understand how your ads are performing — and ...
13/08/2025
Google Ads
Auction Insights Report in Google Ads | Benchmark Your Ad Performance
In the competitive world of Google Ads, it’s not enough to optimize keywords, refine ad copy, and adjust bids — you also need to understand ...
04/08/2025
Canonical Tags in SEO – A Comprehensive Guide
Introduction Canonical tags are a fundamental tool in technical SEO, used to manage duplicate or similar content across multiple URLs. By placing a canonical tag ...
llms.txt Not Found | Causes and Fix for the New SEO Notice
If you’re seeing a llms.txt not found notice in your Search Console, server logs, or SEO audit tools, you’re not alone. In 2025, this seemingly ...
Fast Loading Websites – Boost Rankings with Lightning-Fast Pages
Fast loading websites are no longer a luxury—they’re a necessity. With search engines and AI tools increasingly relying on real-time performance signals, your page speed ...
Marketing Strategy
What Is n8n? Complete Guide to Workflow Automation
Automation is no longer a luxury in modern digital operations. Marketing teams, developers, analysts, and operations managers increasingly rely on ...
Max van Gurp
06/02/2026
Marketing Strategy
GPT Advertising Explained – Strategy, Risks and Opportunities
The biggest mistake is to treat AI-native ads like a new placement type. In GPT-style environments, visibility can sit inside ...
Max van Gurp
05/02/2026
Analytics & Data
Server-Side Tagging | Why It’s a Game Changer for E-Commerce
For e-commerce businesses, reliable data is essential to drive growth. Yet, data collection has become increasingly challenging: third-party cookies are ...
Max van Gurp
28/08/2025
Explainer Guides – Create Authority with Educational Content
In a digital landscape filled with fleeting content and clickbait headlines, explainer guides stand out as reliable, evergreen resources. These in-depth educational pages not only ...
Pricing Tables That Help Users Decide – Guide
Pricing is one of the most sensitive parts of any buying experience—and how you present it can make or break a conversion. A well-designed pricing ...
Demo Pages – Drive Conversions with Targeted Trial Landing Pages
Demo pages are high-intent landing pages specifically crafted to get users to take one action: book a product demo or start a free trial. These ...

































