What Is n8n? Complete Guide to Workflow Automation
Automation is no longer a luxury in modern digital operations. Marketing teams, developers, analysts, and operations managers increasingly rely on ...
Marketing Strategy
Jobs To Be Done Framework for Strategic Marketing | Clear Guide
Marketing Strategy
Blue Ocean Strategy vs Red Ocean Strategy | Clear Guide
Marketing Strategy
Diffusion of Innovations Model Explained for Marketing and Growth Strategy
Analytics & Data
Server-Side Tagging | Why It’s a Game Changer for E-Commerce
Digital Marketing guides
Clear guides and tools for web, e-commerce, and marketing — made for everyone.
Marketing Strategy
What Is n8n? Complete Guide to Workflow Automation
Automation is no longer a luxury in modern digital operations. Marketing teams, developers, analysts, and operations managers increasingly rely on ...
Max van Gurp
06/02/2026
Marketing Strategy
GPT Advertising Explained – Strategy, Risks and Opportunities
The biggest mistake is to treat AI-native ads like a new placement type. In GPT-style environments, visibility can sit inside ...
Max van Gurp
05/02/2026
Marketing Strategy
Marketing Flywheel Model vs Funnel: Choosing the Right Growth System
Many growth teams still rely on a linear funnel to explain performance. Awareness leads to consideration, consideration leads to conversion, ...
Max van Gurp
05/02/2026
Analytics & Data
Google Analytics Traffic Reports | Beginner’s Guide
Understanding where your website traffic comes from is crucial for refining your digital marketing strategy. Google Analytics’ traffic reports offer detailed insights into how users ...
31/07/2025
Analytics & Data
How to Track Google’s AI Overview Traffic in GA4 Using URL Fragments
Ever since Google rolled out AI Overviews in the Netherlands, many websites have noticed a drop in organic traffic. That’s no coincidence. With AI-generated summaries ...
19/06/2025
Analytics & Data
Privacy-First Marketing – How to Build Trust in a Cookieless Future
What Is Privacy-First Marketing? Privacy-first marketing is a strategic approach to digital marketing that prioritizes transparency, user consent, and ethical data collection. Rather than relying ...
06/06/2025
Analytics & Data
Where to See Search Partner and Display Network Traffic in Google Ads
When running Google Ads campaigns, it’s important to understand where your traffic is coming from. Are your clicks coming from Google Search itself, or from ...
19/06/2025
Analytics & Data
ROI Calculators – Show Value with Interactive Tools
In B2B, SaaS, and even high-consideration B2C markets, customers no longer respond to vague promises like “Save time and money.” They want numbers. They want ...
11/07/2025
What is ads.txt? Purpose, Benefits & Implementation
Max van Gurp
08/08/2025
In the world of digital advertising, transparency is key. If you’ve ever ...
What is llms.txt? – Structure, Purpose & Implementation
Max van Gurp
08/08/2025
llms.txt has been appearing more frequently in SEO discussions and developer logs, ...
llms.txt Not Found | Causes and Fix for the New SEO Notice
Max van Gurp
07/08/2025
If you’re seeing a llms.txt not found notice in your Search Console, ...
Google’s SGE Explained | The Future of Search Explained
Max van Gurp
29/07/2025
Google’s Search Generative Experience (SGE) is more than a visual redesign of ...
Birthday Email Campaigns | Boost Loyalty with Personal Touch
28/07/2025
Personalized emails perform better. One of the most effective (and ...
Email Marketing Basics | Fundamentals, Metrics & Examples
27/05/2025
Email marketing is a strategy where businesses send targeted messages ...
Abandoned Cart Emails | Recover Lost Sales with Automation
28/07/2025
Not every visitor who adds a product to their cart ...
How Welcome Flows Boost Engagement from Day One
28/07/2025
In email marketing, first impressions matter. A welcome email flow ...
How to Track Google’s AI Overview Traffic in GA4 Using URL Fragments
19/06/2025
Ever since Google rolled out AI Overviews in the Netherlands, ...
Web Container vs Server Container in GTM: What’s the Difference?
02/06/2025
This guide compares GTM web container vs server container, explains ...
Introduction to Google Tag Manager
30/05/2025
Google Tag Manager (GTM) is one of the most powerful ...
Marketing Channels
Why Choose Facebook & Instagram Advertising? | Meta Ads Strategy
In a world saturated with digital content, reaching the right audience at the right time is everything. Enter Meta Ads—the combined power of Facebook and ...
28/07/2025
Marketing Channels
Why Choose LinkedIn Advertising? | Strategic B2B Guide
In the age of digital advertising, most marketers default to Meta, Google, or even TikTok when they think of performance marketing. But in the B2B ...
28/07/2025
Marketing Channels
How to Set Up LinkedIn Ads | Step-by-Step Guide (2025)
How to Set Up LinkedIn Ads: A Complete Step-by-Step Guide LinkedIn Ads are a powerful tool for B2B marketing. This guide walks you through each ...
26/06/2025
What Is Google Cloud? | Complete Guide to Features, Services & Benefits
Max van Gurp
24/07/2025
In today’s digital-first economy, businesses need powerful, scalable, and secure infrastructure to ...
ROI Calculators – Show Value with Interactive Tools
Max van Gurp
11/07/2025
In B2B, SaaS, and even high-consideration B2C markets, customers no longer respond ...
The GEO Conversion Funnel | AI-Optimized Content Strategy
Max van Gurp
30/06/2025
Introduction: Why AI Visibility Demands a New Funnel Approach In the age ...
Analytics & Data
Server-Side Tagging | Why It’s a Game Changer for E-Commerce
For e-commerce businesses, reliable data is essential to drive growth. Yet, data collection has become increasingly challenging: third-party cookies are disappearing, ad blockers prevent scripts ...
28/08/2025
Google Ads
Google Ads Search Terms Report Guide to Improve Targeting
When running Google Ads campaigns, choosing the right keywords is only part of the battle. To truly understand how your ads are performing — and ...
13/08/2025
Google Ads
Auction Insights Report in Google Ads | Benchmark Your Ad Performance
In the competitive world of Google Ads, it’s not enough to optimize keywords, refine ad copy, and adjust bids — you also need to understand ...
04/08/2025
JSON Number Data Type Explained (With Examples)
Understanding the Number Data Type in JSON The Number data type in JSON is used to represent numeric values such as age, quantity, score, price, and measurements. ...
Semantic Markup – Improve Content Clarity with HTML5
Understanding Semantic Markup in HTML5 Semantic markup refers to the use of HTML5 tags that clearly describe the purpose of the content within them. Unlike ...
Snippet Targeting – How to Optimize for Featured Snippets & AI Overviews
Traditional SEO has long focused on climbing to the top of the search engine results page (SERP). But in today’s evolving landscape, especially with the rise of ...
Marketing Strategy
What Is n8n? Complete Guide to Workflow Automation
Automation is no longer a luxury in modern digital operations. Marketing teams, developers, analysts, and operations managers increasingly rely on ...
Max van Gurp
06/02/2026
Marketing Strategy
GPT Advertising Explained – Strategy, Risks and Opportunities
The biggest mistake is to treat AI-native ads like a new placement type. In GPT-style environments, visibility can sit inside ...
Max van Gurp
05/02/2026
Analytics & Data
Server-Side Tagging | Why It’s a Game Changer for E-Commerce
For e-commerce businesses, reliable data is essential to drive growth. Yet, data collection has become increasingly challenging: third-party cookies are ...
Max van Gurp
28/08/2025
What Are Versus Pages? | A Guide to Comparison Content That Converts
Versus pages, also known as comparison pages, are one of the most effective content formats for helping users make informed decisions between two or more ...
Offer Schema – Structured Data for Price, Stock & AI Visibility
Offer Schema is one of the most practical and impactful types of structured data for product-based websites. By implementing Offer Schema markup, you can clearly ...
Testimonials Blocks – Build Trust with Curated Social Proof
Testimonials blocks are curated sections on a web page that showcase real customer feedback, helping you build credibility and trust with potential clients. When used ...



































